Walden Park apartments is a 206-unit,
mid-range apartment complex near Porter Square, Cambridge.
At the time they came to us they had about a 20% vacancy
Because their main clientele is foreign
graduate students, we determined a web site was the
best medium. The objective was to give the students
as much information as possible before they even came
Anastasia Design determined the look
of the site would be green, inviting, "neighborhoody."
The focus would be on the location of the building to
schools and the local amenities. We enhanced the experience
with 360o virtual tours of apartments and the area.
Walden Park's web site has been successful
far beyond the clients expectations. Not only
are the potential tenants informed and enticed, they
are entirely convinced. They are renting right off the
web site; the client is fielding checks and applications
without even having to show the units. While local schools
are showing a decline in foreign students, our client
at Walden Park Apartments is now joyfully and consistently
operating with a 0-1% vacancy rate.
to view the Walden Park Apartments web site. www.waldenparkapartments.com